Have you ever heard of .yu domain names? If not, then you won’t be disappointed that they’ll stop working after September 30. If you have one then you might be alarmed. What should you do? Premium WordPress Themes | TeslaThemes.
The following advice is really for anyone, regardless of whether you have .yu domain or not, who is planning a transfer of domains to a new domain. If you have a .yu domain then you’ll need to start making your transfer as soon as possible. I would not recommend waiting until September. You want your new site working before your old site stops working and if you are planning 301 redirects, forget about it. They won’t work either. The entire .yu block of domains will be dead and so will any links that are pointing to them.
So how do you transfer an old domain to a new domain? Here’s a short list of items that you should keep in mind in your preparations.
- Do a little keyword research first – in other words, update your keyword list to see if your old list is still the best list for your niche – and secure a domain name that is adequate on another TLD; be sure to choose a TLD that is sound and doesn’t have a history of volatility.
- Transfer a handful of pages from your old site to your new site and test them before you move entire site. Do they work and are they visible in all browsers? Is the internal link navigation between them intact?
- If all is good, transfer all of the pages from your old domain to your new domain.
- Check all of your backlinks to your old domain. Are there any that you can control yourself? If so then get those links changed to point to your new domain. Contact the site owners of all other links and request that they change the link to point to your new pages. Make sure that you give those site owners the exact address of the old page being linked to and the exact page URL of the page you want them to link to on your new site. Be prepared for some site owners not complying with your request, which means you’ll lose some of your links, but if you can get most of them changed then you’re off to a rocking start.
- If you have not already done so, change all of your directory listings. For some directories you may need to delete your old listing and submit a new one. Whatever it takes, make sure those directories are listing your new site and not your old one.
- Create and submit a sitemap for your new site to all of the search engines that crawl them.
- Test your new site again for crawlability, navigation, and user friendliness.
- If you are satisfied wit your new site, take your old site down so that your new site can get crawled and indexed with no duplicate content issues. If your site is not a .yu domain and you have reason to believe that it will stay where it is for a long time, use a page-to-page 301 redirect on every page of your website so that you don’t lose any visitors. Your links to the old site should count for PR and link juice to the new site. But in the case of .yu domains, that won’t happen so taking your site down is a better option.
- Continue marketing your new site.
If you do have a .yu domain name, now is the time to start your transfer. The bigger your site the more likely you are to run into problems and the larger those problems are likely to be. You’ll need to plan for contingencies so sooner is better than later.
Premium WordPress Themes – New Look
If you’ve never used Google Analytics then you’re missing out. It’s free and that’s a good selling point, but it’s also one of the best metrics tools on the planet. It’s certainly better than anything else out there in the free (or even paid) category of tracking products. And if you’ve been to the Google Analytics site but decided it wasn’t for you because you couldn’t find any of the helpful information, that has changed. They’ve changed the way they look.
Obviously, the new face is meant to make Google Analytics easier to work with for new users. If you are a veteran user then you likely sign up through your Personalized Google account. If not then you may see the face. It’s still helpful.
If you have a website and you want to know how users are using your website then I highly recommend Google Analytics. You simply add a little code to the pages of your site and verify it then you can track how users are using the site, including the number of visitors, unique visitors, time on site, time on individual pages, bounce rates, navigation patterns, traffic sources, and you can even create your own customized reports. It’s the perfect metrics tool to measure your search engine optimization efforts as well as paid search. Try it out.
Premium WordPress Themes – Local Business
If you run a local business, things just got better for you. Google has announced that it will now start providing Google Analytics data for businesses that are listed in its Local Business Center.
The specific data you’ll be able to track includes:
Number of impressions your LBC profile receives via Google.com search or Maps search
The number of actions people take to interact with your business listing
Top search queries used to find your listing
Zip codes where driving directions came from
The value of this information extends far beyond mere search. The zip code information, for instance, could be used to help you add business locations. If you see a lot of queries coming from a specific zip code and you know that residents in that zip code have a long way to travel to get to your office, you could open up a satellite office in that zip code or a new business location.
Just like with Google Analytics and any website you own, knowing the top search queries to find you is smart for future optimization reasons. So, in a word, this information is valuable to you and now you have access to this information through your Local Business Center listing. Take full advantage of it.